Marketing | Social Media Aspirin™

September 29, 2016September 28, 2016

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Facebook has now positioned itself as an asset for companies by launching Facebook At Work. USA Today hands us some insight on this new resource in their article: Coming soon to a cubicle near you: Facebook At Work. This added revenue stream for the social media platform hopes to improve communications for all size businesses.

First it was Snapchat and then it was Instagram and now Twitter Wants You to Create Your Own ‘Moments’. Fortune Magazine is reporting on this option they first announced last October for curating tweets by subject. They have already begun rolling out this feature to all Twitter.

For tweens, finding access to social media has been tough. Legally, they aren’t even supposed to be using the major social platforms until they are at least 13 years of age. The Boston Globe reports that someone has designed A Social Media Network All Their Own that adheres to the legal requirements for minors using social media.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

September 22, 2016September 21, 2016

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Google has been trying to get into the social media game for years with little success. Both Google+ and Google Hangouts have not generated the desired impact. Now Google Aims for Social Media Win Vs. Facebook With Allo according to Investors.com. Allo is app with a combination of both a messenger and an assistant functions. Time will tell if it can hold its own against Facebook and WhatsApp.

It’s the old debate… Paid vs. Organic Social Media: What Is More Effective? MarketingProfs explores this using surveys and statistics to back up its data. Check out what users are saying when it comes to the various social media platforms and whether or not it’s worth it to build social into the budget.

Not everyone wants to hear it…but social media is a necessity these days. CIO has put together 5 Reasons Why Social Media is No Longer Optional to demonstrate this concept. Recent reports state that 1 in 3 U.S. consumers are going to social media to help make purchasing decisions. If you haven’t already, it’s time to opt into social.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

September 1, 2016August 31, 2016

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Facebook is making changes again. This time, they’re focusing on the video platform. Ariel Bogle from Mashable.com warns “Grab Your Headphones: Facebook is Testing Video with Autoplay Sound”. This is very important for mobile users and those who tend to go through Social Media while multitasking on other projects. There are ways to prevent sound from playing, so make sure you follow Ariel’s suggestions.

Are you a Snapchat user? If so, David Cohen from Adweek.com has a great article on the latest updates in “Snapchat Makes On-Demand Geofilters More Accessible with Templates, New Features”. Some of the biggest changes involve customization of snaps in both text and colorization. David has great snap examples highlighting each change.

Twitter is making changes with their video ad options. According to Andrew Hutchinson’s article: “Twitter Announces New Monetization Options for Video Creators”, big changes are on the way for both Vine and Twitter. The SocialMediaToday.com article highlights Twitter’s 5-point plan to reinvigorate their platform. Surprisingly, the new incentive program surpasses YouTube’s rates. The most intriguing aspect is their Media Studio, which replaces video.twitter.com. I’m very interested in diving into the new tools and functions. What about you?

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.