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Top Three Thursday: Social Media News You Can Use

Top Three Thursday-2

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Have you heard of Facebook Live yet? If not, you’re in the right place. Samantha Murphy Kelly of Mashable.com gives Fifteen Essential Tips for Mastering Facebook Live. With celebrities, chefs, home cooks, artists, teachers, and entrepreneurs using the platform, Facebook Live is generating a lot of support with viewers. If you’re nervous about stepping into the arena, don’t be. Samantha’s got you covered.

In an article entitled Persicope Will Soon Introduce Broadcast Saving, Broadcast Search, and More, Brandy Shaul of Ad Week’s Social Times provided a sneak peek into Periscope’s upcoming features. With the popularity of the #save hashtag allowing user to save streams, Twitter announced a future update to allow for in-depth saving options.

Twitter’s new Analytics Update has many marketers tweeting with joy. Ben Harper from Social Media Today highlights the changes in Using Twitter’s Improved Analytics Tools for Audience Insight. Marketing to your Twitter followers just got easier as the categories are broken down by consumer buying styles, consumer goods purchases, follower interests, and more. It’s a wonderful article to get you started, and definitely one of my favorite social media updates this week.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

Posted on

Top Three Thursday: Social Media News You Can Use

Top Three Thursday-2

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Using the 10 Laws of Social Media Marketing from Entrepreneur.com will help you immensely.  Susan Gunelius writes on limiting yourself to what you determine is most important in using social media and building your company.  You might be in for the long haul to get the audience size you desire, so work with perseverance. Use networking through social media to find the people who can both educate you and who can join forces with you to share and share alike. Don’t forget to publicly and privately thank and praise your network.

We keep talking about Snapchat but that’s because they keep making the news! According to Social Media Today, Snapchat is Now Serving 10 Billion Video Views Per Day! There is plenty of speculation about what the popularity of this app among the younger demographic could mean for social media and business. Check out the article to find out more about the recent statistics behind the Ghostface.

What’s the latest move from our friends at Twitter? Well, looks like the website is hoping to promote more connections from its accounts. Twitter Launches Connect Tab to Help You Discover New Accounts and Content posted by We Are Social Media reports on the recent changes our favorite bird has made and what that might mean for companies depending on Twitter engagement.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

 

Posted on

Top Three Thursday: Social Media News You Can Use

Top Three Thursday-2Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Jon Loomer offers some great insight on how to Combine Email and Facebook Ad Campaigns for Greater Success (with an example). This article shows you how to use both email and Facebook ads to create a consistent message that enables a higher conversion rate for your audience than either will individually. He has a wonderful step-by-step example that leads you through the process.

New changes are in the works for LinkedIn. In Navigate the Changes to LinkedIn Privacy & Settings, TopDogSocialMedia.com breaks down each section for ease of understanding. Three settings that could be of note: you can see how many active sessions (places you’ve logged in and out of) you have, an Auto-play videos section where you say yes or no to newsfeed videos, and under the Edit your public profile section, you can change how your profile appears to search engines and the general public. The last one is especially interesting since it allows you to create a vanity URL that can help you with brand continuity.

Have you heard of Talkshow? Mashable.com gives us a great overview in Meet Talkshow, the latest viral app the Internet is freaking out about. It’s a hot new iOS-only messaging app that lets people host “Talkshows” about various topics. When a new one is live, you invite your followers to watch, send messages, post their reactions and GIFs and perhaps even join in as a co-host. Think of it as a texting-style Periscope. Finding friends and followers are easy since it integrates with Twitter, Facebook, and your email to grab your current contacts. Co-hosting a Talkshow is as easy as requesting access (or having an invitation sent to you) and, best of all, you can embed Talkshows on your site after they’ve happened. There’s also an option to share a link. Its recent popularity sparked a host of bugs that has kept the Talkshow team busy, but that seems to only heighten the demand.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.