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Top Three Thursday: Social Media News You Can Use

Top Three Thursday Zebras

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

This week Instagram Updates Logo and Its Fan Lose It Once Again. Entrepreneur reported that after Instagram changed its logo to a more basic and symbolic look, people were a bit unhappy. According to the company, they wanted to showcase the fact that Instagram is now a global phenomenon that includes everyone. Every time a logo evolves, users tend to get upset, but people eventually get used to it and don’t even remember what they were so upset about.

YouTube In-App Messaging Coming to IOS and Android so you can chat and share videos with no additional help from any other platform. Digital Trends reported that YouTube is working to move towards changing its platform into a community where people can connect with each other through messaging. Also, by keeping everything in-house, YouTube can keep people engaging with their site longer as they don’t have to go elsewhere to share video content.

Watch out YouTube because Amazon is looking to compete with you on another front! Bloomberg News reported that Amazon Targets YouTube with New Online Video Posting Service and is now allowing the public to post videos, and receive money from ads and royalties. Amazon stated that they are looking for “professional video producers” but that definition is pretty loose since all that is needed is HD video and closed captioning in order to post a video. These producers can sell or rent their content, run it with ads, receive royalties tied to streaming numbers or subscriptions, or get additional money if they have one of the 100 most viewed videos. It will be interesting to find out if Amazon is a match for YouTube.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

Posted on

Top Three Thursday: Social Media News You Can Use

Top Three Thursday-2

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Have you heard of Facebook Live yet? If not, you’re in the right place. Samantha Murphy Kelly of Mashable.com gives Fifteen Essential Tips for Mastering Facebook Live. With celebrities, chefs, home cooks, artists, teachers, and entrepreneurs using the platform, Facebook Live is generating a lot of support with viewers. If you’re nervous about stepping into the arena, don’t be. Samantha’s got you covered.

In an article entitled Persicope Will Soon Introduce Broadcast Saving, Broadcast Search, and More, Brandy Shaul of Ad Week’s Social Times provided a sneak peek into Periscope’s upcoming features. With the popularity of the #save hashtag allowing user to save streams, Twitter announced a future update to allow for in-depth saving options.

Twitter’s new Analytics Update has many marketers tweeting with joy. Ben Harper from Social Media Today highlights the changes in Using Twitter’s Improved Analytics Tools for Audience Insight. Marketing to your Twitter followers just got easier as the categories are broken down by consumer buying styles, consumer goods purchases, follower interests, and more. It’s a wonderful article to get you started, and definitely one of my favorite social media updates this week.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

Posted on

Top Three Thursday: Social Media News You Can Use

Top Three Thursday-2

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Using the 10 Laws of Social Media Marketing from Entrepreneur.com will help you immensely.  Susan Gunelius writes on limiting yourself to what you determine is most important in using social media and building your company.  You might be in for the long haul to get the audience size you desire, so work with perseverance. Use networking through social media to find the people who can both educate you and who can join forces with you to share and share alike. Don’t forget to publicly and privately thank and praise your network.

We keep talking about Snapchat but that’s because they keep making the news! According to Social Media Today, Snapchat is Now Serving 10 Billion Video Views Per Day! There is plenty of speculation about what the popularity of this app among the younger demographic could mean for social media and business. Check out the article to find out more about the recent statistics behind the Ghostface.

What’s the latest move from our friends at Twitter? Well, looks like the website is hoping to promote more connections from its accounts. Twitter Launches Connect Tab to Help You Discover New Accounts and Content posted by We Are Social Media reports on the recent changes our favorite bird has made and what that might mean for companies depending on Twitter engagement.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.