Top Three Thursday | Social Media Aspirin™

November 24, 2016October 23, 2018

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Periscope just announced you can now share Periscope.tv broadcasts on Facebook and Twitter. Not only can you share them, but you can also select a custom start time within the broadcast to share with others. This allows you to pass over some of the unimportant portions of the video that may not be relevant to a specific audience. Learn more from Social Times recent blog “ Periscope Now Let’s You Share Specific Broadcast Moments on the Web”.

LinkedIn has created Audience Insights for LinkedIn users. This new feature allows professionals to see who is viewing their profile and posts. In return, it informs the user if they are reaching their desired audience and delivers a number of how many they are actually reaching. LinkedIn describes how to use this new add-on in their article ”Introducing Audience Demographics: See Who You Are Reaching When You Post Content on LinkedIn”.

Google is still innovating behind the scenes and has introduced a new app feature to link with your Google Photos called PhotoScan. Google posted a blog recently titled “Now Your Photos Look Better Than Ever – Even Those Dusty Old Prints”. The new app is able to scan a real life photo, auto crop, and even remove glare. The photo is then saved to your Google Photos. This sound useful to you? Give us a comment below.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

November 17, 2016October 23, 2018

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Instagram has now added a new format for your videos and ads on the platform, vertical orientation. You can now stream your content in the same orientation as your smartphone screen, which will make your visuals easier to view to the consumer. Learn more about what this new feature offers from Instagram’s recent business announcement “Vertical Ad Format Now Available on Instagram”.

Company branding has long been the backbone of business. It’s what makes a product or service recognizable. With recent advances in technology, branding is changing. In this Social Times article, “Brand Vs AI”, they explain these changes and ways to help keep your business relevant.

Facebook now includes a “Jobs” tab on some business pages. They noticed that companies would post about job openings on their pages, and in return developed an easy way to advertise want ads for these companies. This gives a business the ability to inform their followers of openings they have within their companies without the message getting lost in their posting feed. Workable offers a tutorial to add this new feature to your business page called, “Add a Jobs Tab to Your Facebook Page”.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

November 9, 2016March 16, 2017

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Facebook released a new report on Millennials and brand loyalty. It is estimated that 77% of Millennials remain loyal to a brand, but only 37% of those customers will become repeat buyers. The article is titled “Modern Loyalty: Love in a Time of Infinite Choice” and describes what causes this generation of consumers to remain loyal to a brand or move onto another company. Understanding your customer is crucial in sustaining your business.

LinkedIn made some updates to their “Endorsements” feature on their platform. Endorsements are helpful in finding a new job as well as in aiding employers in hiring a new employee. In one of LinkedIn’s recent articles “Expert Tips for Making Skills on Your LinkedIn Profile Stand Out”, they explain how to use this feature to its full potential and improve your LinkedIn profile.

In Mashable’s recent article “Everything Your Small Business Needs to Know About the Evolving World of Marketing” they outline some very helpful attributes of a healthy marketing strategy. Topics range from how to engage with your audience on their level to seeking advice from experienced mentors. The article is full of instructional videos outlining these strategies. These words of wisdom are sure to motivate and inspire you as you curate, create and schedule your social media.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.