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October 13, 2016October 12, 2016

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

LinkedIn made a smart move last year when they invested in mobile optimization for their platform. In fact, a majority of users are utilizing the site on their phones now. Social Media Today covers new changes in LinkedIn Adds Tools to Help Personalize Your Feed, Save Links for Later as the social media app continues to improve their mobile features.

Do you want to build deeper relationships with your Twitter followers? Looking for easy ways to create loyal fans on the site? To reap the full benefits of Twitter, you need to approach your engagement in a personable way. The Social Media Examiner gives you Five Tips to Build More Loyalty With Your Twitter Fans.

A Business to Business (or B2B) brand faces different challenges than those that market directly to consumers. However, 76% of B2B companies are already on social media. They are investing more in social than ever before but how does a B2B brand remain relevant and interesting? Convince and Convert gives us 5 Ways B2B Brands Can Kill It With Content Marketing.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

September 8, 2016September 9, 2016

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Ever wish you had a social media checklist? Peg Fitzpatrick has a list put together by guest writer Michael Patterson of Sprout Social. He provides us with “Your Complete Social Media Checklist.” It’s thorough and easy to adapt to your business needs. Make sure you check it out!

Are you hooked up in LinkedIn? Like all social media platforms, we want to make the most of our time when we visit. Viveka von Rosen from SocialMediaExaminer.com provides us with “6 LinkedIn Browser Extensions to Enhance Your Marketing.”Each option is time-saving and intuitive. Viveka provides great visual aids to help you work through the extensions.

Visual Marketing is a valuable way to gain customers and clients. Powerful imagery and brand identity have become more important than ever, and the move to video marketing is proving it. If creating a video makes you nervous, how about a slideshow? Facebook and Instagram now allow you to use pictures in slideshow form. Melonie Dodaro of Top Dog Social Media provides us with a wonderful and free option for graphics creation in “Visual Marketing: How to Use the Canva iPhone App.” It’s a handy program and I’m thrilled to see them expand into the mobile market.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

August 3, 2016

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

LinkedIn is diving into the video marketing arena. On Tuesday, the social media site opened up the 30-second video option to more than 500 influencers. David Cohen from Adweek.com has the scoop in “LinkedIn Allows Influencers to Create 30-Second Videos”.

This one is for the Instagram users. Have you seen the ‘Instagram Stories’ feature yet? You should definitely check out “Instagram Launches New Feature That’s Exactly Like Snapchat Stories”. Andrew Hutchinson from Social Media Today gives you the reasons behind the bold move and offers a step-by-step guide on setting one up yourself.

In the past few months we’ve watched multiple social media sites move to video options for marketing. Don’t let videos intimidate you. They don’t have to be a large and expensive production. I scoured the ‘net for a great starting guide on making short videos, and I think I found it! Donna Moritz from Socially Sorted shares “5 Ways to Get Started with Short Video, even if it Freaks You Out”. What do you think of this push for video marketing? Let us know in the comments!

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.