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January 19, 2017

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Facebook has announced in their blog titled “Facebook Live Updates for Mentions” that they have made some changes to the format of their Mentions platform to improve the quality of Facebook live events. These new updates are designed to allow the person that is going live to plan ahead, moderate comments, view the status of their broadcast in real time, and trim their video afterwards, if desired.

Pinterest released their Pinterest 100: Top Ideas to Try in 2017. This collaborative list was created using the top saved and shared pins of 2016. The list predicts what will be the popular trends of 2017 and is a useful tool for business owners to keep in touch with their customers and their interests. Plus, it’s just plain interesting to see what made the Top 100!

Twitter created a list of examples of how Fortune 500 companies chose to leverage Twitter to create positive results and accomplish goals. Adweek outlined some of these strategies in their recent blog post Success Stories from Twitter’s Front Lines. These annual insights are great for planning your own social media marketing for 2017.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

December 8, 2016October 23, 2018

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Pinterest has revamped their business profiles and they are beautiful. In their recent announcement, “Your Big, Beautiful New Showcase”, they released the details and explained the benefits of these new changes . Not only are business profiles more user friendly for customers, but they also allow the business owner to customize what is showcased and inform users of deals and sales. Just another way this platform is capitalizing on the popularity of purchasing products through the site.

Periscope has issued another iOS update for its users. Social Times provides details in their recent article “Periscope Let’s Broadcasters Send Share, Follow Invitations to Viewers”. This new update will allow broadcasters to invite others to watch their live broadcasts and also allow views to explore new options as well in the viewer options tab. Periscope is doing what it can to stay a contender in live video.

Twitter announced in a tweet this past week that their Moments feature that was released via desktop in September has now expanded to the mobile platform. This allows followers and businesses to share on a broader scale with their audience. Have you used Moments yet? If so, what do you think?

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

November 3, 2016May 24, 2018

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Instagram has announced that Shopping Is Coming to Instagram. The site recently announced a new mobile commerce test in the U.S. They are using a group of 20 well known retailers as their test group to provide a more in depth interaction with their customers. A “tap to view” button is added to the retailers photo which then allows the viewer to see the brand and cost of an item and offer a way to buy those products. Instagram’s hope is to eventually extend this new feature to other companies down the line.

Twitter Adds New DM Tools for Brands as a new feature for businesses in their direct messaging options. PC Magazine tells us that businesses can now set up automated direct messages to their followers. These new options offer Welcome Messages and Quick Replies to interact with their customers and initiate communication without having to rely on the followers to do so first. Twitter estimates that when a customer interacts with the business directly, they are more willing to spend between 3-20% more in products and services in the future.

Pinterest Adds Three New Types of Promoted Pins to advertisers on the popular social platform, according to Social Times. There are three new options, video pins, one-tap pins, and app pins. Social Times explains the purpose of each of these new features in the article. In the past, Promoted Pins have only been offered in the U.S., but have now been extended to the U.K. Pinterest hopes to extend to other countries in the near future. This will broaden advertising options for businesses and make their content easier for their audience to view.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.