social media management | Social Media Aspirin™

July 14, 2016July 14, 2016

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Snapchat is changing the way they do business. Christopher Heine from Adweek.com tells us that “Snapchat Just Revealed a New Feature Called ‘Memories’ That Saves Snaps.” It’s a collage-like function that allows users to save posts—still photos or videos—and edit them for use in a story collage. They’ll be rolling it out selectively over the next month or so. With over 150 million daily users, a staggered release makes sense.

Are you having trouble with engagement and positive responses to your LinkedIn profile? There may be a reason. Melonie Dodaro from Top Dog Social Media fills us in on the “5 Things You Should Avoid Posting on LinkedIn.” She goes on to list four types of posts that can help you stand out and improve engagement.

Have you noticed a change to your Facebook page layout? “Facebook is now Testing a New, Ad-Free Desktop Page Layout“ to align with their mobile page re-design they released last September. Social Media Today showcases the new format which separates the profile picture from the cover photo, and makes the call to action button clearer. Two new formats are being tested. Which variation do you prefer?

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

July 7, 2016July 7, 2016

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

We’ve been talking about video a lot lately since most of our favorite social networks are expanding options in that area. If you want to get into making videos but aren’t sure how you could apply it to your business, Social Media Examiner has you covered in “26 Ways to Use Video for Your Social Media Marketing.” This article even has a breakdown of video lengths based on the platform so make sure you bookmark it for future reference.

If you’re a podcaster or have considered being one, Jay Baer, the President of Convince & Convert, created a list called “The 5 Key 2016 Podcast Statistics.” The age range of those who listen may surprise you, and with an increase of 26% in listeners between 2015 and now, podcasts may be a great way to reach a new group of potential clients and customers. At the end of the article, there’s a link to the Infinite Dial study which lists fascinating statistics about your favorite social media sites.

Did you know that “Facebook Can Now Translate Your Posts into Other Languages”? Karissa Bell at Mashable gives us the rundown on this new AI-powered tool that lets you post simultaneously in multiple languages. It’s a desktop-only feature for now, but the test phase is gaining popularity among users. Page owners have access already, so definitely check out this article to learn more.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

June 29, 2016July 1, 2016

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Have you been neglecting your LinkedIn Profile? Jeremy Goldman brings us some fantastic tips in “6 Ways Content Marketers Can Supercharge Their LinkedIn Profiles.” Whether you’re a longtime user or new to the site, you should definitely compare your profile to his checklist.

Instagram’s new updates to their desktop feature is a game-changer that no longer limits your interaction to a mobile device. Sue B. Zimmerman has the scoop and a great video tutorial in “How to Use Instagram on Your Compute r.” She also has a fantastic Instagram strategy guide she’s offering for free, so make sure you check it out.

Pinterest is changing the way they do business by allowing you to do your shopping through their new suite of tools. These new features aren’t live yet, but they’ll be releasing in the coming months. Mashable got an inside sneak peek of the “Shopping with Pinterest” tools, and Samantha Murphy Kelly tells us more in “Finding Things to Buy on Pinterest is About to Get a Lot Easier.”

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.