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Top Three Thursday: Social Media News You Can Use

Top Three Thursday-2

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Using the 10 Laws of Social Media Marketing from Entrepreneur.com will help you immensely.  Susan Gunelius writes on limiting yourself to what you determine is most important in using social media and building your company.  You might be in for the long haul to get the audience size you desire, so work with perseverance. Use networking through social media to find the people who can both educate you and who can join forces with you to share and share alike. Don’t forget to publicly and privately thank and praise your network.

We keep talking about Snapchat but that’s because they keep making the news! According to Social Media Today, Snapchat is Now Serving 10 Billion Video Views Per Day! There is plenty of speculation about what the popularity of this app among the younger demographic could mean for social media and business. Check out the article to find out more about the recent statistics behind the Ghostface.

What’s the latest move from our friends at Twitter? Well, looks like the website is hoping to promote more connections from its accounts. Twitter Launches Connect Tab to Help You Discover New Accounts and Content posted by We Are Social Media reports on the recent changes our favorite bird has made and what that might mean for companies depending on Twitter engagement.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

 

Posted on

Top Three Thursday: Social Media News You Can Use

Top Three Thursday-2Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Jon Loomer offers some great insight on how to Combine Email and Facebook Ad Campaigns for Greater Success (with an example). This article shows you how to use both email and Facebook ads to create a consistent message that enables a higher conversion rate for your audience than either will individually. He has a wonderful step-by-step example that leads you through the process.

New changes are in the works for LinkedIn. In Navigate the Changes to LinkedIn Privacy & Settings, TopDogSocialMedia.com breaks down each section for ease of understanding. Three settings that could be of note: you can see how many active sessions (places you’ve logged in and out of) you have, an Auto-play videos section where you say yes or no to newsfeed videos, and under the Edit your public profile section, you can change how your profile appears to search engines and the general public. The last one is especially interesting since it allows you to create a vanity URL that can help you with brand continuity.

Have you heard of Talkshow? Mashable.com gives us a great overview in Meet Talkshow, the latest viral app the Internet is freaking out about. It’s a hot new iOS-only messaging app that lets people host “Talkshows” about various topics. When a new one is live, you invite your followers to watch, send messages, post their reactions and GIFs and perhaps even join in as a co-host. Think of it as a texting-style Periscope. Finding friends and followers are easy since it integrates with Twitter, Facebook, and your email to grab your current contacts. Co-hosting a Talkshow is as easy as requesting access (or having an invitation sent to you) and, best of all, you can embed Talkshows on your site after they’ve happened. There’s also an option to share a link. Its recent popularity sparked a host of bugs that has kept the Talkshow team busy, but that seems to only heighten the demand.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

Posted on

Top Three Thursday: Social Media News You Can Use

Top Three Thursday-2Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources all about social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Reading 5 Ways to Cope with Internet Haters from Entrepreneur.com will help you immensely, not only online in your business, but in your personal life as well.  You will figure out how to: distinguish  haters from critics, find out if there is anything useful to get out of a criticism, act elegantly and assertively when you encounter negativity, and be aware of how criticism affects you.  Above all, don’t give up because people are trying to bring your company down online.

In Social Media Today, the article How to Write Your Own Website Copy (But Please Don’t) reports that news has been spread far and wide that website content is an incredibly important part of business marketing. This can lead to business owners wanting to provide their own website content, which can backfire as they don’t necessarily have the knowledge, expertise, or writing skills for this vital task.  When hiring a professional, a business can save time and ensure that their product or service is presented in the best way possible.

How to Find the Right Social Media Outlets to Fit Your Brand offers an easy way to figure out the right social media platform for you.  Leaders West breaks down how Facebook, Instagram, Twitter, Google+, and LinkedIn can help you.  It is unlikely that all the outlets will work for every company. This piece lays out the pluses and minuses of using each platform and which demographics work best for each of the sites. 

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.