My new feature on Thursdays is to link three useful and interesting articles from excellent websites that deal with social media and marketing subjects. As you know, changes are always afoot in the world of social media. Both you and I have a lot to keep up with!
One of my favorite gurus is Mark W. Schaefer of Schaefer Marketing Solutions. He and his community members write well-researched, useful posts. Today I recommend reading ‘Thinking around the corners. 7 ideas to re-charge your content.’ It gives seven ways you can rise above the massive content and social noise out there while being you, in your own voice. The author challenges you to dig a little deeper!
While we’re on the subject of writing content, here’s a great article from Copyblogger on repurposing and adding value to older blog content: ‘5 Simple Steps to Breathe New Life into Old Content with SlideShare.’ If you’ve never used the SlideShare tool, the author gives actionable steps on making it work for you. It’s an excellent way to improve engagement with your audience.
And finally, for those of you on the fence or confused about Twitter, here’s a write-up from Social Media Today that will help you move forward on this fast-moving platform: ‘10 Tips for Amazing Marketing on Twitter.’ It’s no longer just a for-fun social network. Twitter can be a powerful business tool.
See you next week with another edition of Top Three Thursday: Social News You Can Use.
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