social media | Social Media Aspirin™

March 29, 2016January 11, 2019

Tips for Building Your Local Tribe

Finding your tribe can be one of the most rewarding experiences of your career. I worked in the online social media and blogging space for several years before I began to realize that local does matter. If you are trying to find your tribe and struggling, here are some tips to help you get started.

JOIN YOUR LOCAL CHAMBER OF COMMERCE

Your local Chamber of Commerce not only offers programming to help you grow your business, but it also gives you great networking opportunities. This is where you can meet business owners in the community and find out what their needs are. After all, your success depends on your ability to find the solution for the needs of your clients. Depending on your skill set, you may even find yourself teaching a class through your local Chamber of Commerce.

JOIN A SOCIAL MEDIA BREAKFAST CLUB

Social media is a passion of mine and we did not have a social media breakfast club in North Iowa. So, I took the bull by the horns and started one. We started out with three people sitting around a table in a local coffee shop. Now, we meet monthly and average 50 people per meeting. The beauty of the North Iowa Social Media Breakfast Club is that there is no attendance taken, no dues and folks can attend when it works into their busy schedules. Social media breakfast clubs are great, as they bring people of all businesses together, with a common interest being social media. Want to start a social media breakfast club? Set up a meeting at a local coffee shop and watch the magic happen.

The beauty of the North Iowa Social Media Breakfast Club is that there is no attendance taken, no dues and folks can attend when it works into their busy schedules. Social media breakfast clubs are great, as they bring people of all businesses together, with a common interest being social media.

Want to start a social media breakfast club? Set up a meeting at a local coffee shop and watch the magic happen.

VOLUNTEER

Volunteer opportunities within your community offer you the ability to meet new people and learn a new task along the way. Social media is a passion of mine and I love speaking with local high school students in the area. We talk about being an entrepreneur and what marketing looks like in the current year. Find a place you can volunteer to share your passion, you will be rewarded in ways you never imagined.

You will build your local tribe when you take the necessary steps to make things happen. Things do not just happen, it takes hard work, dedication and a desire to be successful. Be the go-to person in your community and watch the tide rise. Businesses will grow, entrepreneurs will thrive and your local tribe will be your biggest community cheerleaders.

Be the go-to person in your community and watch the tide rise. Businesses will grow, entrepreneurs will thrive and your local tribe will be your biggest community cheerleaders.

This is a guest post by social media colleague and blogging expert Sara Broers. Thank you Sara!

Sara Broers is a social media enthusiast that lives in North Central Iowa. You can follow Sara and her travels at Travel With Sara and learn about her social media business at Social Connections, LLC. Sara is the founder of the North Iowa Social Media Breakfast Club and the North Iowa Bloggers. She is also the co-founder of the Midwest Travel Bloggers. If you want to be smarter and safer online, Sara is your go-to person.

March 24, 2016March 29, 2016

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources that deal with social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Visual content is where online marketing and social media is headed. An article by Sprout Social compares the viability of two giant, visual content apps – Instagram vs. Snapchat: Who Rules the Visual Content World? Check out all the interesting statistics about these two companies.

Since the innovation of Twitter, hashtags have pretty much been a free-for-all. Throw a pound sign in front of it and use it. Now corporations are beginning to trademark their own hashtags. MarketWatch covers the phenomenon in Here’s One More Way the Corporate World is Trying to Infiltrate Social Media.

Have you been doing social media the same way for a while now? Does everything you do work? Do you have some Social Media Marketing Habits You Should Break NOW? The Top Rank Marketing Blog has developed a list of seven habits you need to break right away.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.

March 17, 2016January 3, 2019

Top Three Thursday: Social Media News You Can Use

Welcome to my Thursday feature. Here’s where I link three useful and interesting articles from excellent information sources that deal with social media and marketing subjects.

As you know, changes are always happening in the world of social media. We have a lot to keep up with!

Politics is a hot topic right now. This article by Teen Vogue has chosen to focus on something a bit more positive this election season. In Why Michelle Obama is the Coolest First Lady Ever, the magazine highlights Michelle’s social media strategy and why it should set the new example.

It’s the ultimate catch-22. As social media becomes increasingly popular, newsfeeds on social platforms become overwhelmed. This causes social media sites to start adapting their algorithms to organize the feeds. Has the algorithm killed social media? ABC’s The Drum explores this theory here.

How to Use Social Media to Become a Thought Leader taps into the popular concept of becoming an expert or influencer online. If the idea of establishing yourself as a figure in your industry appeals to you, this piece by Mark It Write gives some tips and suggestions to get started.

See you next week with another edition of Top Three Thursday: Social News You Can Use.

Melody Jones is your social media aspirin. She helps take the pain out of social media for you! Check out her services and see which one can reduce your social media pain the most.